The brief was to increase awareness of bathroom fittings of brands like Grohe, Vitra, Duravit, Queo and others within a 100 kilometre radius of Coimbatore.
engagements and video views
across social media channels
Our strategy was to target the customer at the hyperlocal level. As the client was closing their bathroom division we stressed upon giving the existing products at a 40% discount and clearing the stocks.
increase in Instagram followers with a 6 month period
In two months, the posts saw 150k+ impressions and 7k+ engagement with various enquiries about the sale and the products on offer.